Douglas Research Insights

Douglas Research Insights

SM Entertainment: Share Cancellation and the Launch of a New British Band - Dear Alice

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Douglas Kim
Aug 13, 2024
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  • In this insight, we discuss the recent share cancellation at S.M. Entertainment, valuations, and the launch of a new British boy band in August 2024.

  • Dear Alice boy band will start its promotion with the broadcast of "Made in Korea: The K-Pop Experience" on BBC One and BBC iPlayer on 17 August.

  • We are cautiously positive on Dear Alice band. Unlike most aspiring boy bands, Dear Alice has a HUGE advantage of launching the band on the BBC through a TV show.

Source: BBC

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